Chloe Lukasiak Talks ‘Unfinished Business’

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Chloe Lukasiak Talks ‘Unfinished Business’

Our process varies from project to project, whether we’re sketching down ideas on scraps of paper or mocking up wireframe prototypes, we adapt to work in the most efficient way for each project’s needs. We put pen to paper to communicate ideas as often as possible, plastering our walls with rough concepts & visual inspiration to kick-start creative thinking in the studio. We’re all about collaboration, preferring to work with you, rather than for you. Our clients become part of the team.

We design with data. Reviewing existing analytical data allows us to understand & identify missed opportunities & to create an appropriate design strategy. We shouldn’t need to mention that we design responsive as standard, but there are still agencies out there trying to offer ‘responsive design’ as an add-on!

When presenting interface designs, we use Invision. This allows us to effortlessly gather thoughts & feedback from multiple stakeholders. With help from our in-house testing lab, we ensure your digital experience works correctly on a multitude of handheld browsers, mobile devices & desktops.

Post-launching a product or service we constantly look to improve the experience. Running A/B tests allows us to gather further insights & make alterations where necessary to improve conversion rates and user experience.

“Crafting An Immersive E-Commerce Site To Challenge The Traditional Look & Feel Of Online Fashion Stores.”

Encouraging Customers:

With help from our in-house testing lab, we ensure your digital experience works correctly on a multitude of handheld browsers, mobile devices & desktops.

Post-launching a product or service we constantly look to improve the experience. Running A/B tests allows us to gather further insights & make alterations where necessary to improve conversion rates and user experience.

At the time of launch, P&Co had gained a large social media following with Instagram and Facebook playing a large role in link referrals. 52% of users currently visit the store through a hand-held device. Due to this, we focused on making pages load as quickly as possible along with optimising all on page product and promotional content. Launching with mobile customers at the core of the project strategy.

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